Thu, 27 November 2008
Enterprise Ireland eBusiness Unit Podcast: Website Analytics
Welcome to the latest podcast from Enterprise Ireland's eBusiness Unit. In this podcast we talked to two experts in the field of website analytics: what is it, why you should use it, what it can do for your business. Our guests were Martin Murray, Chief Executive for Interactive Return and Brian Donohue, Senior Analyst with iQ Content.
Below we have the full podcast which you can listen to directly through your web browser. You can also simply click and download the MP3 file to listen to or place on an MP3 player. We would welcome your feeback on this podcast from the eBusiness Unit. Please send any comments or ideas for future topics you would like to see covered to ebusiness@enterprise-ireland.com. To listen to future podcasts we recommend you sign up to Enterprise Ireland's podcast feed
Click PLAY to listen - Click here to download the MP3 directly. [15.1MB] Comments[0] |
Wed, 3 September 2008 ![]()
Enterprise Ireland eBusiness Unit Podcast: Keeping Your Data Safe
Welcome to the latest podcast from Enterprise Ireland's eBusiness Unit. In this podcast we talked to two experts in the field of data -- both what you can and should do with it and if equal importance, how to keep it safe. Our guests were Gary Davis, the Deputy Commissioner for the Data Protection Commission and Paul Durrant, General Manager for the Internet Service Providers Association of Ireland. Below we have the full podcast which you can listen to directly through your web browser. We've also broken out separate sections of the discussion to make it easier if you have a slow internet connection. You can also simply click and download individual MP3s you wish to listen to or place on an MP3 player. We would welcome your feeback on this podcast from the eBusiness Unit. Please send any comments or ideas for future topics you would like to see covered to ebusiness@enterprise-ireland.com. To listen to future podcasts we recommend you sign up to Enterprise Ireland's podcast feed
The full discussion [Length 25m 18s] Click PLAY to listen - Click here to download the MP3 directly. [11.5MB] Below, for your convenience we have broken out each topic. Keeping your and customer data safe? Who does the Data Protection Act apply to? Vast amounts of data and leakage Policies and best practice measures Offsite backup - an extra level of insurance? Taking responsibility for your data Issues of data retention Practical tips to address data threats |
Thu, 7 February 2008 ![]()
Enterprise Ireland eBusiness Unit Podcast: Dos and Don'ts in Web Design
Gareth joined Tibus in 1997 as a Web Programmer, progressing to Senior Programmer, Director of Software Development and subsequently Managing Director. Gareth was a key member in the AIB project team which developed Ireland's first online personal banking service, launched in January 1997. He has managed accounts for some of the largest blue chip organisations in the UK and Ireland including SPAR, Bank of Ireland and British Gas, along with key e-government initiatives with Omagh, Strabane, Banbridge, Lisburn and Armagh Councils. Below we have the full podcast which you can listen to directly through your web browser. We've also broken out separate sections of the discussion to make it easier if you have a slow internet connection. You can also simply click and download individual MP3s you wish to listen to or place on an MP3 player. We would welcome your feeback on this podcast from the eBusiness Unit. Please send any comments or ideas for future topics you would like to see covered to ebusiness@enterprise-ireland.com. To listen to future podcasts we recommend you sign up to Enterprise Ireland's podcast feed
The full discussion [Length 18m 55s] Click PLAY to listen - Click here to download the MP3 directly. [8.7MB] Below, for your convenience we have broken out each topic. The importance of effective site navigation Speak your customers' language Don't assume the customer cares about your service as much as you do Site design must be ruthlessly task based whether it uses flash or not The danger of the welcome page and focusing on organisation rather than customer need They all come to read so make sure that your brand and navigation aid that process When design leaves the customer behind Before you begin, know what your customer wants and assume nothing |

Martin has led
Brian is a usability expert with over six years experience working with web technologies. Brian heads up 
Welcome to the first podcast of 2008 from Enterprise Ireland's eBusiness Unit. In this podcast we talked to Tibus MD Gareth Dunlop about some of the key issues when it comes to designing or redesigning a website and what to try to avoid.